Eco Sweeties teach the youngest how to take care of the environment

05 June 2020

"Eco Sweeties" - this is a new proposal from Biedronka, from which children will learn why dragons are sometimes less scary than SMOG. Reading six funny stories will teach good habits not only in the forest and not only to the youngest.

back cover of the book and description of the eco sweets campaign

The book Eko Słodziaki hits the shelves of all Biedronka chain stores in Poland. On this occasion, on June 5, the World Environment Day established by the UN, as part of a promotion, it could be purchased for PLN 1 with purchases of at least PLN 149, its regular price is PLN 9.99. Additionally, PLN 1 from each book sold on June 5 will be donated to the Czysta Polska Association, the organizer of the Czyste Tatry campaign. Last year's edition gathered over 6,000 volunteers who collected 586 kg of garbage in the Polish mountains, traversing 275 km of mountain trails. Eko Słodziaki is the 5th book in a row describing the adventures of a nice group of animals. Previous editions reached almost 715,000 homes in Poland.

More information at media.biedronka.pl

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